JAMMU: In its endeavors to save the consumers from being fleeced by unscrupulous trade practices aimed at luring the consumers on attractive misleading promotional or sale offers, a team of officers of Legal Metrology department conducted extensive checking in Gandhi Nagar area and booked three traders under law being enforced for the purpose.
According to Deputy Controller Consumer Protection, Manoj Prabhakar, the department is continuously keeping hawk’s eye on various promotional activities offered by the leading houses to clear their winter stocks by adopting different tactics . On one of such promotional sale offers where in the consumers were offered 50% sale offer, it was observed that the consumers were not getting the actual offered price on the pretext of VAT which was supposed to be the inbuilt component of reduced MRP and was to be given by the trader but in actual consumers were made to shell out of their pocket, he added. He said that all efforts are being made to ensure that no such malpractice remain prevalent in Jammu market.
Acting on one such similar complaint filed by a consumer Sunny Gupta, the department booked two leading showrooms, black Berry and Puma for overcharging from the consumers against offered price agreed upon by the consumers on the sale offer. Both the stores were directed to charge price offered to the consumers failing which further legal action as required under the act will be initiated against them.
In another complaint, the department booked electrical trader at Gandhi Nagar for selling electrical appliances without adhering to the mandatory declarations like MRP on the heating appliance, date of manufacturing on the SYSKA LED lights and on other china made electrical devices.