Efforts on to decipher ‘Black Twitter’ phenomenon

twitter-buys-tap-commerceNew York: Researchers at the University of Southern California are aiming to study “Black Twitter” to figure out what it means for people to form “neighbourhoods” online.

The project, reportedly led by Daynae Chatman from the Annenberg School for Communication, is working toward an understanding of a highly active sub-community of Twitter users often self-identified as “Black Twitter”.

The term “Black Twitter” was first used in 2010 by The Root, an English-language online magazine representing the African-American culture.

The University of Southern California is now conducting what it calls its “Black Twitter Project” to understand the phenomena.

According to the study’s website, “This case study throws up a tricky classification problem: not everyone who identifies as black is a part of Black Twitter, nor does everyone participating in Black Twitter identify as black…”

“The data we are collecting will allow us to map specific user connections, explore how information is spread and by whom, and identify the types of communication practices that are unique to Black Twitter,” it read.

Download the U4UVoice App Now:

Leave a Reply

Your email address will not be published. Required fields are marked *