Mukesh Ambani led Reliance Jio made a grand entry in the telecom sector, disrupting the entire telecom market, soon after its launch in 2017.
Loaded with freebies and cashback offers, Reliance Jio triggered the price war, forcing its counterparts to come up with best internet offers for their respective customers.
But as March 31 draws nearer, one thing that all Reliance Jio prime membership would be considering is that what would happen after that.
When Mukesh Ambani launched Reliance Jio, it came with a Rs 99 one year subscription of prime membership. That is valid till March 31.
Under the prime membership, subscribers would get additional benefits and low cost discounted tariff plans in comaprison to non-prime members.
But as mentioned above, the validity would end soon, questions which the subscribers are asking is that what next?
Experts believe that the company would make an announcement soon to deal with the confusion.
Meanwhile, Mukesh Ambani revealed that the idea of Reliance Jio was first seeded by his daughter, Isha, in 2011.
He said that in his acceptance speech after his oil-to-telecom conglomerate, Reliance Industries was presented with the ‘Drivers of Change’ award at the Financial Times ArcelorMittal Boldness in Business Awards.
Since the idea first cropped up, Reliance, which owns and operates the world’s largest single location refinery complex at Jamnagar in Gujarat, has spent more than USD 31 billion to break into India’s mobile-phone market. The 2016 upstart, called Jio, dislodged rivals and has emerged as the nation’s No. 4 carrier by offering call services free for life and data transmission at dirt cheap rates.
Jio is also gearing up for newer data-heavy services that can connect homes, businesses, and cars to the internet.
Ambani said with super-abundant youthful talent, India is poised to become the third largest economy in the world by 2028 — within just a single decade.
“The idea of Jio was first seeded by my daughter, Isha, in 2011. She was a student at Yale (in the US) and was home for holidays. She wanted to submit some coursework and she said, ‘Dad, the internet in our house sucks’,” he recalled.
Ambani said Isha’s twin brother, Akash, at that time stated that in the old world, telecom was voice and people made money on calls but in the new world everything is digital